The ChatGPT Effect: How Will Our Skillset Evolve in the Age of AI?
In the digital age, technology has made life more convenient but has also led to the outsourcing of essential skills. The rise of ChatGPT, an AI language model, which offers multiple incredible abilities including enhanced writing abilities, raises the concern that it may diminish our ability to express ourselves properly and complete a task all by ourselves. Like the "Google Effect", we risk relying on AI to the point of losing our writing prowess and cognitive skills. To harness the benefits without sacrificing other skills, we must strike a balance between utilizing AI tools and nurturing our own abilities.
Behavioural Insights and the Curious Case of Crime
Many successful behavioural policies are noteworthy for the impact they achieve with seemingly simple interventions. But complex behaviours and policy ecosystems require behavioural science practitioners to adapt their approaches. Here, Matthew Davies and Simon Ruda outline lessons in applying behavioural insights to crime reduction building on their recently published paper in Behavioural Public Policy.
How the Science of Storytelling Can Drive Behavior
Research suggests that human beings have a natural tendency towards seeing deeper meaning in ordinary things. We don’t just appreciate an object’s physical features, we also perceive its deeper, hidden meaning; its soul. This is especially true when it comes to products. The perceived "soul" of a product deeply impacts how a consumer values it. Marketers can directly craft the deeper meaning of their products through clever storytelling.
Do Androids Dream About Biased Judges?
A potentially valuable feature of AI applied in the legal field is identifying insightful patterns of how specific courts and judges operate that elude human cognition. However, we should never forget that the relationship between humans and algorithms is always reflexive, and we can easily corrupt our quantitative-based prediction algorithms with biases.
How to Position Your Brand: The Behavioral Science Behind Relative Differentiation
The debate between differentiation and distinctiveness in brand positioning is a false dichotomy. While distinctiveness is more important for a brand, differentiation can also be used to your advantage. Understanding your brand positioning relative to competitors is a valuable strategic tool that can help your brand consistency in your tactical efforts. In this article, I discuss how you can build and measure the values that differentiate your brand.
How to Depolarize Ourselves: Communication and Understanding Across Cultures
The world is becoming increasingly polarized, as is seen through evidence of “us” versus “them” mindsets. Divisions have evolved into partisanship across groups, highlighting the need to understand how we differ culturally and across groups, why we are becoming more polarized, and how we can begin to reduce the impact of these divides. Cross-cultural and other models provide insight into how individuals differ across groups, and how we can reconnect with those around us.