Alain Samson is the founder of behavioraleconomics.com and Chief Science Officer at Syntoniq.

In the past, Alain worked as a consultant, researcher and scientific advisor, both independently and through LSE Enterprise, the consulting arm of the London School of Economics. His experience spans multiple sectors, particularly finance, media, consumer goods, higher education, energy, and government.

Alain studied at UC Berkeley, the University of Michigan, and the London School of Economics, where he obtained a PhD in Social Psychology. His scholarly interests have been eclectic, including culture and cognition, social perception, consumer psychology, and behavioral economics. He has published articles in academic journals in the fields of management, consumer behavior and economic psychology. He is the author of ‘Consumed’, a Psychology Today online column about behavioral science.

His work and opinion has appeared in the media, including the BBC, The Guardian, The New York Times, Metro, The Huffington Post, SAGE Business Researcher, and Marketing Week. He is a Fellow of the UK’s Royal Society of Arts.

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